What if you could...

...eliminate headaches, mistakes, confusion, long hours, setbacks and uncertainties most entrepreneurs mistakenly believe are just a part of business ownership?

...tap into the success secrets other business owners took decades to learn, in just a matter of months?

...know, with absolute certainty, what was going to happen next week, month and year?

Everyone thinks owning a business is glamorous, but it’s often just the opposite.  It’s grueling, demanding, and mentally exhausting.  You never know what challenges, hiccups, fires (call them what you like) will show up and creative havoc in your efforts to create a strong, healthy, profitable company.

Building a Successful Business Doesn’t Have to Be Frustrating and Baffling

You just need access to the insights, tools, and knowledge veteran entrepreneurs have already tapped.  You need a full game plan on how to build a business designed to run smoothly, steadily increase profits, attract customers who want to buy from you, and keep those customers longer (all without working a zillion hours or being dependent on any single, key employee). 

This Is Your New Title

There is a Specific and PROVEN Formula for Business Growth

It’s quite simple – but it’s the EXACT opposite of what you might think

What is the ‘Build it 2 Grow’ Business Growth and Improvement Program?

Late in 2012, Michael Bitter and Danette Kohrs were reviewing business valuation tools and they started discussing how systems were critical to reducing chaos, simplifying day-to-day operations, creating predictability, and driving growth – well, sustainable growth. 

Almost all business owners tell us they know they need better systems, but they just don’t really know how to go about creating them or making them work.

Michael’s expertise was in systematizing the business functions that manage and sustain growth.  Danette specialized in systematizing the business functions that drive exponential growth.  They realized that if they could combine this knowledge into a comprehensive program, and make it available to entrepreneurs, it would be a powerful business growth tool.

Together they began to consolidate nearly five decades of entrepreneurship and business operations expertise to develop a comprehensive business growth and improvement system.  It’s built on proven growth strategies, profit generating financial principles, and the fundamental operational tools all business owners need to build a business designed to grow quickly, predictably, consistently and profitably. 

Entrepreneurs don’t have time to recreate the wheel or learn through trial-and-error

Time is money, and most entrepreneurs need much more of both!  We packaged this growth system into a 15-step business growth blueprint.  This step-by-step road-map arms business owners with the knowledge to move beyond their current status-quo and boldly create companies that perform like well-oiled machines.  It expedites results and can literally save entrepreneurs a decade – or two – of trying to figure out the tricks that make companies work – and work well.

We call this roadmap a ‘Growth Engine’ and it’s the core of the ‘Build it 2 Grow’ Program

The Bi2G program is offered to entrepreneurs who don’t particularly want to ‘recreate the wheel’ and figure out, on their own, all the nuances behind highly successful companies.  We do it through something we fondly refer to as “Growth Groups”.  Each consists of a group of like-minded, growth-oriented business leaders who move through a series of detailed business growth education programs and tap into proven, results-oriented resources and tools.  Plus the group provides accountability and peer support to its members -- and those are HUGE factors to success.

Who is the Bi2G Program For?

Busy Entrepreneurs Who want Dynamic, Profitable Growth

The step-by-step growth program teaches company owners how to grow faster, more profitably, and with fewer headaches by implementing our proprietary growth formula into their sales and marketing strategies.

Business Leaders Who Love to Learn How to do Things Really Well

Each of the 15 steps includes an educational video, downloadable tools, skill-building exercises, accountability call and forums, and the opportunity to apply the content immediately through hands-on application exercises.

People Who Love The Power – and Results – of Well-Developed, Well-Implemented Systems, and Processes

There are eight business growth functions; four sustain growth and four drive it.  The most successful companies have systemized every last detail of every business function.  The Bi2G curriculum is designed to improve the systems around operations, sales, marketing, and customer experiences, so customers, revenues, and profits improve.

Anyone Who Wants Their Company to Get Even Better

The Bi2G program taps into existing expertise, and tools, and resources, that will expedite a company’s growth and help them leap-frog a decade – or two – ahead of the curve.

What Exactly Will Be Included in the ‘Build it 2 Grow’ Business Growth and Improvement Program? 

The Bi2G program is offered in 15 learning modules, plus one “Mastery Begins” workshop session.  Each module, released on the first of each month over fifteen months, includes videos, downloadable tools, skill-building exercises, accountability calls and forums, and the opportunity to apply the content to your business immediately through a ‘Putting it to Practice’ tool.

You’ll Experience business altering insights and proven growth strategies each and every month that will put you so far ahead of the curve that you will wonder how you ever ran your business before. 

 (We could also insert images of these items and/or a clipart type icon)

Educational Video Presentations

Each month you will have access to a lesson.  Each lesson includes a 1-2 hour video on a specific business growth topic.

Growth Focused Content Material and Workshop Packets and Hands-on Exercises

A downloadable work packet is included with every lesson containing additional notes and information – relative to the growth topic – and a series of exercises you’ll follow to stimulate thinking and work through the concept.

Tools and Worksheets that let you put concepts to work, immediately

Many lessons also include tools and resources specific to that lesson, things like planning guides, scripts, tracking templates, etc.

‘Putting it into Practice’ exercises to turn powerful growth concepts into tangible results

This is where concept meets reality.  Putting it into Practice simply means implementing what you have learned, on that particular concept, in your business.  You’re given detailed exercises and specific tasks to make that happen.

Power Reading List full of topic related business books, articles, and vlogs

This isn’t a fluff list of “good stuff to read”.  These are to-the-point, highly reviewed books, articles, and even vlogs, that are not only directly related the the growth concept being discussed but the mind-shifting take-aways you will get from these resources alone will be worth tens of thousands of dollars.

90-Day Strategic Planning and Focus Events

“A goal without a plan is just a wish.” – Antoine de Saint-Exupery.  And, without planning it will be difficult to succeed.  It’s so important that we have an entire growth module focused on nothing but planning!  Then, after our Bi2G members have completed the program, they enter a Mastery phase, where they focus solely on implementing and refining their growth strategies and continuously improving their companies. 

Peer Group Alliance and Accountability

The Bi2g community is filled with like-minded, growth-oriented peers who all share a common goal -- to build an ideal, highly profitable business.  The common education provides a common context and process for growth you can now, which now allows you to easily strategize with others learning the same thing, in the same way.  People who have a shared knowledge base and a shared experience can communicate, share and support each other much easier.  It helps focus the conversation and facilitate learning.  It also helps with accountability.  You will have access to monthly strategy and accountability calls as well as a private, exclusive Facebook group membership.

Mastermind Sessions, Napoleon Hill Style

Those who participate in our Mastermind Plus program tap into a live, moderated group of like-minded, growth-oriented peers who have also completed the Bi2G program and are actively participating, learning, and implementing the Bi2G strategies, tools, and processes into their own companies.  By tapping into this elite Mastermind Alliance, members continue growing and improving their business, leadership, and management skills.

What Will I Learn and Begin Implementing
in My Business?

Course Components

The Bi2G program is broken into three phases:

• Managing for Consistent, Predictable Growth
• Building a Growth Engine that Drives Exponential Growth
• Achieving Mastery

This 16-month program spends six months in Phase I, nine months in Phase II, and wraps up the final month by launching the Mastery Begins strategic planning workshop.  Here we will meet, live, in St. Louis to put noses to the grindstone, tap into the minds of Bi2G peers, and layout a roadmap for how you will drive exponential and profitable growth into the future.

Here’s the Growth Blueprint we follow to fully leverage resources, expedite results and maximize profits:

Phase 1 - Managing for Growth

Sessions 1-6

1. Setting the Foundation for Growth
   1. Learn how to access your current growth situation
   2. Determine where you are and what you need to shore up – and in what order – to build a business that generates positive cash flow, enjoys smooth-running operations, and steady sustained growth.
2. Growth-Oriented Leadership
   1. Successful entrepreneurs must be much more than experts at whatever they do or what their companies sell. They have to learn how to be growth-oriented business owners.
   2. Learn how to BUILD – and then run – a business focused on growth.
3. Effective Time Management
   
   1. Get things done (and get more done) by learning how to better leverage your time. How? We’ll focus on strategies that create, categorize, prioritize, and manage workflows and incorporate effective delegation – even when you have a small team.
      
4. Management by Metrics
   
   1. Make better decisions, monitor team performance, and drive results by learning how to collect data and create metrics that will almost seem like you have a crystal ball
      
   2. Break free from being held captive to your day-to-day presence and hands-on operations
      
5. Systematizing Success
   
   1. Learn why systems are empowering – not confining -- and the key to leverage and dynamic growth
      
   2. Organize your business around functions and workflows
      
   3. Begin documenting your systems so you can consistently train others to do things the way YOU want them done
      
6. Strategic Planning
   
   1. Learn how to make planning productive and not something that is done and then forgotten
      
   2. Incorporate focus and prioritization so you – and your team – will only work on the things that NEED to get done
      

Phase 2 - Driving Exponential Growth

Sessions 7-15

1. Investing in Innovation
   1. Learn how to use the power of innovation and niche marketing to drive profits and increase your customer base
      
   2. Avoid many of the ‘innovation pitfalls’ that waste your time and money
      
2. Flawless Fulfillment; Customer Experience
   
   1. Learn how and why the ENTIRE customer experience will either make or break your business
      
   2. Implement internal policies and tactical strategies to dramatically inflate your profits from the inside out
      
3. Flawless Fulfillment; Managing Profitability & Workload
   
   1. Learn how to optimize your business so it can consistently and profitably deliver your products and/or services – no matter how fast you GROW
      
   2. Reverse negative cash flow and ensure you can scale your company without a crash and burn
      
4. Customer Development; Retaining Customers Longer
   
   1. Without solid, predictable customer retention a company will NEVER thrive so this is a must!
      
   2. Understand the biggest mistakes that negatively affect retention
      
   3. Begin implementing strategies to keep yours healthy and strong
      
5. Customer Development; Leveraging Your Customer Base
   
   1. Resolve internal customer development limitations
      
   2. Learn how to prioritize the strategies that will generate the most profitable results, quickly and easily
      
6. Converting Prospects to Customers; Creating a Compelling Sales Message
   
   1. Learn how to identify and understand your ideal buyer
      
   2. Develop and deliver such a strong, compelling message that he or she will want to do business with your company AND be willing to pay a premium price
      
7. Converting Prospects to Customers; Effective Opportunity Management
   
   1. Learn how to implement systems, tools, and processes so you can manage prospective buyers to the close
      
   2. Develop systems and processes that make sales easier, less expensive, and much more predictable
      
8. Converting Prospects to Customers; Developing a Tactical Strategy That Works
   
   1. Understand your customers’ buying cycles and implement strategies that drive sales – and generate healthy profits
      
   2. Stop selling and start helping your customers make good buying decisions
      
9. Attracting New Customers; Developing a Tactical Strategy That Works
   
   1. Learn why all lead generation activities are NOT created equal and why most are a complete was of your time and money!
      
   2. Analyze which tactics are worth investing in – and which you should avoid like the plague
      

What People Are Saying About the
Build it 2 Grow Program

 LET’S GET STARTED

You’ve Got Options

Online Membership only OR Mastermind Meetings + Online Membership, you decide

More Raving Build it 2 Grow Fans

What Makes the Bi2G Program Different? 

This is not just a course.  It’s not just information.  It’s education, support, and accountability.  Key factors to getting RESULTS. 

Knowledge & Tools

Each month you will have access to a new lesson.  Each lesson includes a 1-2 hour video on a specific business growth topic, a downloadable work packet containing additional notes and information – relative to the topic – and a series of exercises you’ll follow to implement that particular concept in your business.  In addition, many lessons also include tools and resources specific to that lesson, things like planning guides, scripts, tracking templates, etc.  You can access and go through the material at your own pace – whenever you want.

Step-by-Step Plan

The entire growth system is comprised of 15, on-line lessons, presented in a very specific order designed to drive exponential, profitable growth.  The first six lessons focus on learning how to manage and structure the business so it can sustain growth.  The last nine lessons focus on creating your Business Growth Engine and driving business growth.

Support & Accountability

You are now a part of a community of like-minded, growth-oriented peers who all share a common goal -- to build an ideal, highly profitable business.  The common education provides a common context and process for growth you can now, which now allows you to easily strategize with others learning the same thing, in the same way.  People who have a shared knowledge base and a shared experience can communicate, share and support each other much easier.  It helps focus the conversation and facilitate learning.  It also helps with accountability.