...eliminate headaches, mistakes, confusion, long hours, setbacks and uncertainties most entrepreneurs mistakenly believe are just a part of business ownership?
...tap into the success secrets other business owners took decades to learn, in just a matter of months?
...know, with absolute certainty, what was going to happen next week, month and year?
Everyone thinks owning a business is glamorous, but it’s often just the opposite. It’s grueling, demanding, and mentally exhausting. You never know what challenges, hiccups, fires (call them what you like) will show up and creative havoc in your efforts to create a strong, healthy, profitable company.
You just need access to the insights, tools, and knowledge veteran entrepreneurs have already tapped. You need a full game plan on how to build a business designed to run smoothly, steadily increase profits, attract customers who want to buy from you, and keep those customers longer (all without working a zillion hours or being dependent on any single, key employee).
Late in 2012, Michael Bitter and Danette Kohrs were reviewing business valuation tools and they started discussing how systems were critical to reducing chaos, simplifying day-to-day operations, creating predictability, and driving growth – well, sustainable growth.
Almost all business owners tell us they know they need better systems, but they just don’t really know how to go about creating them or making them work.
Michael’s expertise was in systematizing the business functions that manage and sustain growth. Danette specialized in systematizing the business functions that drive exponential growth. They realized that if they could combine this knowledge into a comprehensive program, and make it available to entrepreneurs, it would be a powerful business growth tool.
Together they began to consolidate nearly five decades of entrepreneurship and business operations expertise to develop a comprehensive business growth and improvement system. It’s built on proven growth strategies, profit generating financial principles, and the fundamental operational tools all business owners need to build a business designed to grow quickly, predictably, consistently and profitably.
Time is money, and most entrepreneurs need much more of both! We packaged this growth system into a 15-step business growth blueprint. This step-by-step road-map arms business owners with the knowledge to move beyond their current status-quo and boldly create companies that perform like well-oiled machines. It expedites results and can literally save entrepreneurs a decade – or two – of trying to figure out the tricks that make companies work – and work well.
The Bi2G program is offered to entrepreneurs who don’t particularly want to ‘recreate the wheel’ and figure out, on their own, all the nuances behind highly successful companies. We do it through something we fondly refer to as “Growth Groups”. Each consists of a group of like-minded, growth-oriented business leaders who move through a series of detailed business growth education programs and tap into proven, results-oriented resources and tools. Plus the group provides accountability and peer support to its members -- and those are HUGE factors to success.
The step-by-step growth program teaches company owners how to grow faster, more profitably, and with fewer headaches by implementing our proprietary growth formula into their sales and marketing strategies.
Each of the 15 steps includes an educational video, downloadable tools, skill-building exercises, accountability call and forums, and the opportunity to apply the content immediately through hands-on application exercises.
There are eight business growth functions; four sustain growth and four drive it. The most successful companies have systemized every last detail of every business function. The Bi2G curriculum is designed to improve the systems around operations, sales, marketing, and customer experiences, so customers, revenues, and profits improve.
The Bi2G program taps into existing expertise, and tools, and resources, that will expedite a company’s growth and help them leap-frog a decade – or two – ahead of the curve.
The Bi2G program is offered in 15 learning modules, plus one “Mastery Begins” workshop session. Each module, released on the first of each month over fifteen months, includes videos, downloadable tools, skill-building exercises, accountability calls and forums, and the opportunity to apply the content to your business immediately through a ‘Putting it to Practice’ tool.
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Each month you will have access to a lesson. Each lesson includes a 1-2 hour video on a specific business growth topic.
A downloadable work packet is included with every lesson containing additional notes and information – relative to the growth topic – and a series of exercises you’ll follow to stimulate thinking and work through the concept.
Many lessons also include tools and resources specific to that lesson, things like planning guides, scripts, tracking templates, etc.
This is where concept meets reality. Putting it into Practice simply means implementing what you have learned, on that particular concept, in your business. You’re given detailed exercises and specific tasks to make that happen.
This isn’t a fluff list of “good stuff to read”. These are to-the-point, highly reviewed books, articles, and even vlogs, that are not only directly related the the growth concept being discussed but the mind-shifting take-aways you will get from these resources alone will be worth tens of thousands of dollars.
“A goal without a plan is just a wish.” – Antoine de Saint-Exupery. And, without planning it will be difficult to succeed. It’s so important that we have an entire growth module focused on nothing but planning! Then, after our Bi2G members have completed the program, they enter a Mastery phase, where they focus solely on implementing and refining their growth strategies and continuously improving their companies.
The Bi2g community is filled with like-minded, growth-oriented peers who all share a common goal -- to build an ideal, highly profitable business. The common education provides a common context and process for growth you can now, which now allows you to easily strategize with others learning the same thing, in the same way. People who have a shared knowledge base and a shared experience can communicate, share and support each other much easier. It helps focus the conversation and facilitate learning. It also helps with accountability. You will have access to monthly strategy and accountability calls as well as a private, exclusive Facebook group membership.
Those who participate in our Mastermind Plus program tap into a live, moderated group of like-minded, growth-oriented peers who have also completed the Bi2G program and are actively participating, learning, and implementing the Bi2G strategies, tools, and processes into their own companies. By tapping into this elite Mastermind Alliance, members continue growing and improving their business, leadership, and management skills.
Not quite ready? Learn more >>
The Bi2G program is broken into three phases:
This 16-month program spends six months in Phase I, nine months in Phase II, and wraps up the final month by launching the Mastery Begins strategic planning workshop. Here we will meet, live, in St. Louis to put noses to the grindstone, tap into the minds of Bi2G peers, and layout a roadmap for how you will drive exponential and profitable growth into the future.
Here’s the Growth Blueprint we follow to fully leverage resources, expedite results and maximize profits:
"Everything has been very good and informative. I have come to realize how important planning is to our company's growth, why we need to identify our best customers, and the importance of putting systems into place for our entire team. We now have the resources to develop those systems, and make them consistent and predictable! I really like the road map to get to the wealth at the end and I now understand what we need to do to get there."
-- Carol Bergmann, Au.D.
Doctor of Audiology
Hearing Health Care
"The program was excellent. One of the best concepts presented was how -- and why -- a company must be built around a franchise model. Several years ago I successfully build and sold a middle market company to an equity investment group. One of the reasons I had such success was because I followed this model. Once we had systems in place we could quickly scale into other markets, as opportunities presented themselves. All of this allowed me to sell my company to the right buyer, at the right price!"
-- Gary Deeken
Central States Bus Sales, Inc. and current Chapter Chair
SCORE St. Louis
"Thanks so much to you both! I just completed my first exercise in managing my numbers and can now see which way my profits, revenues, and expenses are going! I now see where I need to invest my time and money while I figure out my internal scalability. I am actually starting to feel like a business owner with purpose and control – like I know what I need to do to grow my business – not just throw more spaghetti on the wall! Thanks again!"
-- Tiffany Hoeckelman
Principal and Lead Designer
"The experience and expertise Mike and Danette have wrapped into this program is phenomenal. They've provided insights into the experience of 'been there entrepreneurs', who know about -- and can keep you from making -- the most common of mistakes... telling you to do what works, and gives you the best opportunity. The online content is truly a gold nugget of Intel and reference materials, available to dissect, and figure out exactly what to do. It's like having a playbook, or handbook, for damn near any situation a business owner can come across, or encounter!"
-- Eric Westacott
Advanced Movement Technologies
"This has made a huge difference in communicating what we are trying to accomplish and how to take our growth to the next level. In the past, I've tried explaining some of these ideas to our team members, but I didn’t communicate them as clearly as the presentations. Now I can share specific tools and presentations with our team, and see the light bulbs turn on! This not only helps us achieve our goals quicker, but has saved me an inordinate amount of time. Being in this program continues to keep me focused on our growth and firm wide goals. It's been well worth the time and money I've invested."
-- Sergio Fernandez
Rackers & Fernandez, LLC
"I now understand why it is critical to begin developing systems within my business, which I am now doing! All of the material is easy to understand, well organized, and has been extremely helpful in moving us forward!
-- Kevin Schaedler
Habitata Building Products
You’ve Got Options
Online Membership only OR Mastermind Meetings + Online Membership, you decide
$357 / month
$667 / month
$927 / month
"I realize now, more than ever, how important it is to take time from my 'daily job duties' and reflect on the strategies I have employed. I found the concept of a systematic growth engine extremely valuable as well as the ideas behind creating a franchised approach to developing strategy. Taking the time to listen to Mike and Danette left me feeling refreshed about the process of creating a strategy, and constantly re-evaluating the results.”
-- Max Mitts
Commercial Banking Relationship Manager
"One of the biggest takeaway's from this program is a new understanding of the many facets to successfully running a business. I gained the knowledge and expertise I needed to confidentially take on the responsibilities of successfully running a highly
- Judy Peters
"I really wish I had know you guys when I first started by business, many years ago... This information would have saved us a lot of time and money!"
- Anne Anderson
Corporate Identify Partners
"I really grasped the importance of planning and using systems within my business. The program provides powerful insights, resources, and tools and I've made tremendous progress in getting focused and driving profitable growth."
-- Tom Durphy
Commercial Real Estate Attorney
Shands, Elbert, Gianoulakis & Giljum
"This just proves that time spent on elements of big growth are well worthwhile. The material and insights within this program are a good compilation of the key steps/elements for growth. As my business expands, I know I will refer back to this material."
-- Bob Vanderselt
"I love having a road map to growth and knowing where to look within our own company to drive the most results."
-- Leslie Kluge
This is not just a course. It’s not just information. It’s education, support, and accountability. Key factors to getting RESULTS.
Knowledge & Tools
Each month you will have access to a new lesson. Each lesson includes a 1-2 hour video on a specific business growth topic, a downloadable work packet containing additional notes and information – relative to the topic – and a series of exercises you’ll follow to implement that particular concept in your business. In addition, many lessons also include tools and resources specific to that lesson, things like planning guides, scripts, tracking templates, etc. You can access and go through the material at your own pace – whenever you want.
The entire growth system is comprised of 15, on-line lessons, presented in a very specific order designed to drive exponential, profitable growth. The first six lessons focus on learning how to manage and structure the business so it can sustain growth. The last nine lessons focus on creating your Business Growth Engine and driving business growth.
Support & Accountability
You are now a part of a community of like-minded, growth-oriented peers who all share a common goal -- to build an ideal, highly profitable business. The common education provides a common context and process for growth you can now, which now allows you to easily strategize with others learning the same thing, in the same way. People who have a shared knowledge base and a shared experience can communicate, share and support each other much easier. It helps focus the conversation and facilitate learning. It also helps with accountability.
"One of my biggest takeaways from this program was the realization that my current business structure would not support the growth I want for my company. I now have a growth path to follow. I had felt intimidated by the entire process but this really helped put it all into perspective."
-- Stephanie Arndt
Owner & Creative Director
"I'm managing nearly 10x more sales than I did just a decade ago. I have absolutely no doubt that the clarity I have gained (from the insights, tools, and resources provided) has freed me up to close that kind of volume. By learning to identify -- and eliminate -- the activities that ran me ragged AND instead spend time on the things that drive growth, I am accomplishing more than I ever imagined.
My only reservation before Bi2G was wondering how much it could really help me since it didn't have any inside knowledge of my industry. I quickly realized the solutions provided were very applicable to my business, and it wasn't necessary to know! It was amazing. This has been worth 100% of my time and money. I recommend that anyone who wants to drive revenues and results -- without getting spread too thin -- tap into this ASAP."
-- Matt Eversgerd
Stifel Bank & Trust
"I have finally developed a strategy behind running my business. I now know the order in which I should do things, to maximize my results and my profits! There is definitely a path to follow, and without this program I know I would have veered off that path and probably never made it back. There are so many different directions a business owner is pulled -- advertising, email campaigns, websites, networking activities -- and I now have the confidence to stop doing so many of these things because I finally know what is worth doing and what is not! That has freed up so much time and money AND I am still growing like crazy! I've learned when to take each step and to know exactly why I was taking it. It's been very empowering!"
-- Alicia Beard
The Financial Department
"This is a really great program. It provides some powerful insights, tools, and resources for business owners and leaders. I wish I had been exposed to this material when I first started my business. The information shared is truly exceptional."
-- Gary Gebhardt
Financial Advisor, CRPC
Waddell & Reed
"The content and information presented was extremely valuable. The Growth Engine process was by far one of the most insightful concepts presented. All of the educational content, resources, and tools shared are spot-on and top-level."
-- Brian Taylor
Spectrum Healthcare Solutions
"The Growth Engine process flow was one of the most valuable things I took away from everything shared. I have also started developing even better -- and more effective -- systems within our company."
-- Ron Miaskiewicz
VP Sales & Marketing
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